Future-ready consumer ecosystems
We help you fulfill omnichannel demand and sustainable consumption.
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INDUSTRIES / CONSUMER GOODS
CONSUMER GOODS
Creating a sustainable, transformative
ecosystem
The manufacturing landscape is undergoing a seismic shift. The future demands a bold new vision –
one rooted in the principles of Industry 5.0, where technology drives positive change for people and
the planet.
We see this as a pivotal moment for the industry. TCS partners with global manufacturing enterprises
to navigate this transformation, empowering them to not just adapt, but thrive as future-ready
businesses. We harness the transformative power of technologies, like GenAI and quantum computing,
to drive meaningful business outcomes and sustainable growth for our clients. We're committed to
creating a future where manufacturing ecosystems are resilient, sustainable, and human-centric,
leading the way toward a purpose-led and thriving industry.
SERVICES AND PLATFORMS
Make your enterprise future-
ready
1.1 Product Lifecycle Management (PLM)
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Collaboration Tools: Enhance collaboration between product development teams, designers, and manufacturers with integrated PLM systems that centralize product data.
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Idea-to-Launch Process: Manage the entire product lifecycle, from concept and design to manufacturing, quality control, and product launch.
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Compliance and Quality Control: Ensure that your products meet regulatory standards and quality benchmarks throughout the development process.
1.2 Research and Development (R&D)
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Market Research Tools: Use advanced tools to track and analyze customer preferences, competitor trends, and market conditions to guide product development.
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Innovation Management: Streamline idea generation and R&D processes, enabling your teams to develop innovative consumer goods that align with market demands.
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2.1 Supply Chain Optimization
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End-to-End Supply Chain Visibility: Track the movement of goods from suppliers to warehouses and retailers in real-time, optimizing supply chain operations.
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Supplier Relationship Management: Manage supplier interactions and performance, ensuring timely deliveries and reducing the risk of supply chain disruptions.
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Demand Forecasting and Planning: Utilize advanced analytics to predict future demand trends and adjust your supply chain strategy to avoid stockouts or overstocking.
2.2 Inventory Control and Warehouse Management
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Inventory Tracking Systems: Implement RFID and barcode scanning solutions to track products and materials in real-time, providing full visibility into stock levels.
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Automated Replenishment: Set reorder points for low-stock items and automate stock replenishment to ensure products are always available when needed.
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Warehouse Automation: Optimize warehouse operations with intelligent systems for sorting, picking, packing, and shipping products more efficiently.
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3.1 Custom E-Commerce Platforms
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User-Friendly Online Stores: Develop visually appealing, user-friendly e-commerce websites with intuitive navigation, shopping cart, and secure payment features.
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Mobile-Optimized Shopping: Ensure a seamless shopping experience across all devices by building mobile-responsive e-commerce sites that work smoothly on smartphones and tablets.
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Integration with POS and ERP Systems: Connect your e-commerce platform with point-of-sale (POS) and Enterprise Resource Planning (ERP) systems to streamline inventory management, orders, and sales.
3.2 Online Customer Engagement
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Personalized Shopping Experience: Leverage customer data to offer tailored product recommendations and personalized promotions based on browsing history and purchase patterns.
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Loyalty Programs: Implement reward programs to increase customer retention and encourage repeat purchases by offering discounts, points, and exclusive offers.
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Real-Time Order Tracking: Provide customers with the ability to track their orders in real-time, enhancing satisfaction and reducing customer inquiries.
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4.1 Centralized Customer Data Management
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Customer Profiles: Maintain comprehensive customer profiles that include contact information, purchase history, preferences, and interactions.
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Segmentation and Targeting: Segment your customer base based on demographics, buying behavior, and preferences to create targeted marketing campaigns and promotions.
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360-Degree View: Get a complete view of customer interactions across all channels (online, in-store, social media) to improve engagement and customer service.
4.2 Marketing Automation
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Email Campaigns: Automate personalized email campaigns, reminders, and product recommendations to engage customers at various touchpoints in their buying journey.
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Customer Feedback and Surveys: Collect feedback from customers using surveys and reviews, helping you continuously improve products and services.
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Multi-Channel Marketing: Manage and optimize marketing campaigns across email, SMS, social media, and digital ads to maximize reach and engagement.
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5.1 Sales Forecasting and Analytics
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Demand Forecasting: Use predictive analytics to forecast demand trends and adjust production and inventory strategies accordingly.
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Sales Analytics Dashboards: Monitor key performance indicators (KPIs) such as sales volume, revenue, and market share in real-time to make data-driven decisions.
5.2 Distributor and Retailer Management
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Order Management Systems: Streamline the ordering process for distributors and retailers, reducing manual effort and errors.
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Retailer Relationship Management: Track distributor and retailer performance, manage pricing, and monitor order fulfillment.
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SERVICES FOR BETTER RESULTS
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